{"id":69136,"date":"2023-09-25T07:00:00","date_gmt":"2023-09-25T04:00:00","guid":{"rendered":"https:\/\/www.kfm.co.ug\/?p=69136"},"modified":"2023-09-25T07:47:05","modified_gmt":"2023-09-25T04:47:05","slug":"usher-to-headline-super-bowl-halftime-show","status":"publish","type":"post","link":"https:\/\/www.kfm.dembefm.ug\/staging_h\/usher-to-headline-super-bowl-halftime-show\/","title":{"rendered":"Usher to headline Super Bowl halftime show"},"content":{"rendered":"

By AFP<\/strong><\/p>\n

Hitmaker Usher Raymond IV will headline the Super Bowl halftime show in February, he and the NFL announced Sunday.<\/p>\n

The pop and R&B singer behind charttoppers including “U Got It Bad,” “My Boo,” “Yeah!” and “OMG” will helm one of the world’s most-watched stages in Las Vegas during the sporting event scheduled for February 11, 2024.<\/p>\n

“It’s an honor of a lifetime to finally check a Super Bowl performance off my bucket list. I can’t wait to bring the world a show unlike anything else they’ve seen from me before,\u201d Usher said in a statement.<\/p>\n

The 44-year-old from Atlanta is one of best-selling artists of the early 2000s, and more recently has been a draw on the Vegas concert residency scene.<\/p>\n

His catalogue of hits includes features from Lil Jon, Ludacris, Alicia Keys and will.i.am., so it’s not unlikely his set will include some special guests.<\/p>\n

Since 2019 the halftime show during American football’s title game has been produced by Roc Nation, the entertainment outfit founded by New York rapper-mogul Jay-Z.<\/p>\n

The partnership has resulted in halftimes performed by Shakira and Jennifer Lopez, The Weeknd, a hip-hop showcase that included Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar, and 2022’s career-spanning set by Rihanna.<\/p>\n

Since last year Apple Music is the event’s main sponsor, having ousted Pepsi after reportedly paying $50 million for the privilege.<\/p>\n

The halftime performance slot is one of the industry’s most coveted: the Super Bowl is the most-watched US television broadcast.<\/p>\n

In 2022 Nielsen estimated the game drew more than 113 million viewers.<\/p>\n

That year the Kansas City Chiefs beat the Philadelphia Eagles but it was Rihanna who stole the show: the megastar made her long-awaited return to the stage at halftime, and dominated the conversation after revealing she was pregnant with her second child.<\/p>\n","protected":false},"excerpt":{"rendered":"

By AFP Hitmaker Usher Raymond IV will headline the Super Bowl halftime show in February, he and the NFL announced Sunday. The pop and R&B singer behind charttoppers including “U Got It Bad,” “My Boo,” “Yeah!” and “OMG” will helm one of the world’s most-watched stages in Las Vegas during the sporting event scheduled for February 11, 2024. “It’s an honor of a lifetime to finally check a Super Bowl performance off my bucket list. I can’t wait to bring the world a show unlike anything else they’ve seen from me before,\u201d Usher said in a statement. The 44-year-old from Atlanta is one of best-selling artists of the early 2000s, and more recently has been a draw on the Vegas […]<\/p>\n","protected":false},"author":37,"featured_media":69137,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"2","single_blog_custom":"","parallax":"1","fullscreen":"0","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-normal","show_share_counter":"0","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"F j, Y g:i a","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"0","show_popup_post":"1","number_popup_post":"3","show_author_box":"1","show_post_related":"1","show_inline_post_related":"1"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_social_meta":{"fb_title":"","fb_description":"","fb_image":"","twitter_title":"","twitter_description":"","twitter_image":""},"jnews_override_counter":{"override_view_counter":"0","view_counter_number":"0","override_share_counter":"0","share_counter_number":"0","override_like_counter":"0","like_counter_number":"0","override_dislike_counter":"0","dislike_counter_number":"0"},"footnotes":""},"categories":[5],"tags":[2116,2115],"class_list":["post-69136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-super-bowl","tag-usher"],"_links":{"self":[{"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/posts\/69136"}],"collection":[{"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/comments?post=69136"}],"version-history":[{"count":0,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/posts\/69136\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/media\/69137"}],"wp:attachment":[{"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/media?parent=69136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/categories?post=69136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kfm.dembefm.ug\/staging_h\/wp-json\/wp\/v2\/tags?post=69136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}